Tags: home invasion, home monitoring, home safety, home security, homes security tips
Home monitoring, and home security, traditionally target a very specific type of customer: the homeowner who isn’t intimidated by complex set-up, has the resources to pay for installation, and who’s comfortable with monthly or annual fees. In short, a relatively small portion of the population. Blink is a unique entry into the home monitoring space: a wire-free HD home monitoring and alert system that aims to make smartphone-based home insight easy and affordable for the masses–whether they rent or own. How? By building a product around three tenets that translate into real-life benefits for its rapidly-growing community.
Make it easy to set up. Blink offers simple, DIY set-up that requires little technical or toolbox know-how. Its battery-powered, wire-free design makes it uniquely appealing, in that users can truly place it anywhere–on a bookshelf or desk, flush on the wall, or in a corner–without having to worry about the nearest outlet, or unsightly wires draped across their home or apartment.
Make it easy to customize and manage. Blink allows users to create a system that suits their lifestyle. Want to make sure your garage is safe? Arm Blink’s motion detection, and receive an alert and video clip if a door or window opens. Prefer to check in on your furry friend a few times a day? Activate Live View for a glimpse of what’s happening at home. Worried about a break-in? Add the optional, 105db alarm unit to ward off intruders. Temperature and status alerts round out a rich feature set that’s scheduled to expand further in 2015.
Make it affordable. With no monthly fees and systems ranging from $69 to $269, users can create a whole-house system for far less than the cost of traditional home monitoring and security products, with the flexibility to affordably expand their system as necessary.
With this user-centric approach, Blink has quickly built a community of more than 5,000 supporters and garnered over $800,000 in pre-order pledges, as well as introduced several new features–including an open API and optional alarm unit–that mark the beginning of an integrated ecosystem.
ROBERT SICILIANO, CEO of IDTheftSecurity.com is fiercely committed to informing, educating, and empowering Americans so they can be protected from violence and crime in the physical and virtual worlds. His "tell it like it is" style is sought after by major media outlets, executives in the C-Suite of leading corporations, meeting planners, and community leaders to get the straight talk they need to stay safe in a world in which physical and virtual crime is commonplace. Siciliano is accessible, real, professional, and ready to weigh in and comment at a moment's notice on breaking news.
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