Sponsor Robert Siciliano as he runs the Boston Marathon for Miles for Miracles, Children's Hospital Boston
ROBERT SICILIANO, CEO of www.IDTheftSecurity.com is fiercely committed to informing, educating, and empowering Americans so they can be protected from violence and crime in the physical and virtual worlds.

FREE EBOOK

Check here if you're human

Sponsors

Advisory Boards

Why Should You Shop on Sites with Trustmarks?

0
Pin It

With the holiday season in full swing, this is a busy time for a lot of us with parties, gift buying and possibly even figuring out travel arrangements. With all there is to do, many of us will turn to online shopping to help beat the crowds, find deals and not have to worry about what time we shop.

mcaWhile online shopping may be convenient, we also need to exercise some caution. After all, there are websites that are set up to sell fake or pirated digital downloads that can carry viruses or malware along with the product you thought you purchased legally. But there are also a lot of honest people who run legitimate e-commerce sites and care about the privacy and security of their customers.

So, how can you tell if a site is safe and protects your personal information? Well, one indicator of a safe site is one that displays a trustmark. A trustmark is a seal, logo, insignia or other icon that is usually placed on the site (often on the checkout/cart page) to show that the merchant is making an effort to protect you from cybercriminals and online fraudsters who might be out to distribute malware or collect your personal and financial data for the purposes of identity theft. There are a wide variety of trustmarks that indicate various levels of protection.

To better understand trustmarks, and how to use them, follow these simple tips:

  • Don’t just trust it; verify it! Trustmark providers usually provide a live link with their trust seal or icon that allows you to verify the trustmark and whether it is up to date. Don’t just look at the icon and assume that it is legitimate—click to make sure
  • Not all protection is the same. It’s best to conduct your own research on a trustmark to find out what it really means.  Look for regular audits, recent updates and other indications that it provides protection and security for your personal data.
  • Universal protection doesn’t exist. No single trustmark can guarantee protection against anything and everything. Be skeptical and do additional research if you encounter this claim.
  •  Details, details, details. Read the fine print on both the merchant’s and the trustmark provider’s sites. Prominent placement of a privacy policy might look secure, but what level of security and privacy does that policy really offer you?

Legitimate trustmarks can be helpful tools that let you connect with confidence when shopping online. Just remember to take the time to learn a little about the trustmarks you come across so you can make informed decisions about which sites to do business with in the future. For more tips on safe shopping this holiday season, read this blog or download McAfee’s eguide.

Robert Siciliano is an Online Security Expert to McAfee. He is the author of 99 Things You Wish You Knew Before Your Mobile was Hacked!  Disclosures.

About the Author
ROBERT SICILIANO, CEO of IDTheftSecurity.com is fiercely committed to informing, educating, and empowering Americans so they can be protected from violence and crime in the physical and virtual worlds. His "tell it like it is" style is sought after by major media outlets, executives in the C-Suite of leading corporations, meeting planners, and community leaders to get the straight talk they need to stay safe in a world in which physical and virtual crime is commonplace. Siciliano is accessible, real, professional, and ready to weigh in and comment at a moment's notice on breaking news.

Similar Posts

  • 10 Tips to Safe Online Shopping
    How times have changed. I can remember when Christmas didn’t start until after Thanksgiving—not before Halloween as we see things in stores and online now. Seems like the holiday season and decorations start earlier and earlier every year. But one thing that hasn’t changed is that Black Friday is still a big shopping day. And with
  • ‘Tis the Season for the 12 Scams of the Holidays
    Fa la la la la, la la la la. Yes that’s me singing, but thank goodness you can’t really hear me (I save that for the shower). If you can believe it, it’s that time of the year again (even though it seems like we just finished Halloween). Time for holiday parties, family traditions, ugly
  • 10 Tips to Secure Online Shopping
    Worried about shopping online safely? Shopping online is unquestionably more convenient and efficient than traditional commerce. However it can be scary when entering your personal information on sites you aren’t familiar with. The McAfee SECURE™ Shopping Portal lets you shop on thousands of trusted McAfee SECURE sites, so you don’t have to worry about identity theft.
  • Why Should You Care About a Site’s Privacy Policy
    Most websites should have a privacy policy (although I don’t think it’s always the easiest thing to find). And then once you do find it, you’ll see a huge amount of what I consider to be legal mumbo jumbo. And because you really should care about this stuff, the question becomes how do you sort
  • Can your Privacy Policy be Read by a 5th Grader?
    Zero. The number of people who have ever read word for word—and understood—a website’s privacy policy. Well, maybe not zero, but the actual number is pretty close to it. And this excludes the lawyers who compose these thick walls of tiny text that are filled with legalese. How many people even open the link to the privacy

Comments are closed.

Xtreme School

Featured in

Anderson Cooper John Stossel Robert Siciliano Featured in
Browse by Month

Browse by Category